________ is when a company pays to have verbal or visual brand exposure in a movie of television program.
A) Cinema advertising
B) Subliminal advertising
C) Product placement
D) Participation
E) Sponsorship

Question

Quizplus · Accepted Answer

Product placement is the correct answer because it refers to the practice of integrating specific products or brands into the content of entertainment media (such as movies or TV shows), where the presence of the product is meant to be noticed by the audience, often without a traditional advertisement's direct sales pitch.

________ Is When a Company Pays to Have Verbal or Visual