Companies that need closer control over their advertising usually ________ that performs most, and sometime all, of the functions of advertising.
A) hire an outside agency
B) hire a vendor
C) have their own advertising department
D) have their own in-house agency
E) have their own agency-of-record
Correct Answer:
Verified
Q22: Which major type of advertising demands creative,
Q23: Which of the following is considered a
Q24: Which of the following is NOT considered
Q25: The primary responsibility of this department is
Q26: Which of the following is NOT a
Q28: Which of the following is NOT a
Q29: During the _ in the late 1990s
Q30: Which of the following is NOT a
Q31: On which level do ads and their
Q32: _ is the practice of unifying all
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