Public Relations Is

Public relations is

A) a paid form of impersonal communication concerned with selling specific products, services, brands, images, and lifestyles to the public.
B) the ongoing use of two-way communication to develop, maintain, and sustain positive relationships with the public.
C) the promotion of a person or candidate.
D) strategies associated with developing positive relationships between an organization and its public.
E) attempts to develop positive relationships between employers and employees.