Which of the following is not an objective of Brand management?
A)to establish an identity for the product or a group of products.
B)to establish an identity for the product or a group of products
C)to do telly calling and acquire sales
D)to acquire place for the product in consumers' minds for high and consistent quality.

Question

Quizplus · Accepted Answer

Brand management primarily focuses on establishing a product's identity, positioning it in consumers' minds, and ensuring consistent quality to build a strong, positive perception. Telemarketing (telly calling) for direct sales acquisition is a sales technique, not a core objective of brand management.

Which of the Following Is Not an Objective of Brand