Which is not an example of Positioning by usage occasion and time of use?
A)Listerine - night time rinse
B)Nescafe - Great start to the morning
C)NIIT (Inspired……life begins at NIIT)
D)Domino's (When families are having fun)

Question

Quizplus · Accepted Answer

Positioning by usage occasion and time of use refers to marketing strategies that target specific occasions or times when a product is most likely to be used. NIIT's slogan "Inspired……life begins at NIIT" does not refer to a specific usage occasion or time of use, unlike the other options which clearly target specific times or occasions for product use.

Which Is Not an Example of Positioning by Usage Occasion