Which of the following is considered a factor that influences the timing of a trade promotion?
A)Impact of the promotion of demand.
B)Product margins.
C)Cost of holding inventory and cost of changing capacity.
D)All of the above.

Question

Quizplus · Accepted Answer

Trade promotion refers to marketing activities that are executed in retail between two partners. Trade promotion is a marketing practice aimed at increasing demand for products in retail stores based on display fixtures, demonstrations, special pricing, value-added bonuses, no-obligation gifts, and more. It has four key factors that influence its timing: impact of the promotion of demand, product margins, cost of holding inventory, and changing capacity.

Which of the Following Is Considered a Factor That Influences