_______ is a clever phrase that serves as a reminder of a brand, company image, or campaign theme.
A) caption
B) body copy
C) display copy
D) slogan
Correct Answer:
Verified
Q18: _is the degree of attachment that customers
Q19: _is the collections of customers who own
Q20: _ is the application of an established
Q21: Surrogate advertising refers to the strategy used
Q22: _is two way communication that sends and
Q24: _ is copy in a type size
Q25: _ are verbal explanations of visuals.
A)captions
B)call-outs
C)tag-line
D)signature
Q26: _ is also called as logo.
A)signature.
B)tagline.
C)captions.
D)design.
Q27: _ is short songs that deliver a
Q28: . _ is a series of key
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