What happens when a firm introduces new product to a market in which it is established?
A) market development
B) diversification
C) market segmentation
D) both a& b
Correct Answer:
Verified
Q14: What refers to the setting of a
Q15: Which among is a suitable pricing strategy
Q16: Charging very low price at the introductory
Q17: Which of the following is advertising on
Q18: Entire product marketing programme is tried out
Q20: What/ who is the Shelf sales man
Q21: When a product has long life cycle
Q22: Which pricing strategy is used by Bata
Q23: What is Mark- up pricing?
A)cost plus pricing
B)customary
Q24: Each product has a special and unique
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