Question 1

Who among the following considered communication as a sharing process?
A)dhama and bhatnagar
B)wilbur schramm
C)joseph a devito
D)ban and hawkins

Accepted Answer

Wilbur Schramm is known for considering communication as a sharing process, emphasizing the importance of understanding and mutual exchange in effective communication.

Question 2

Information that is sent back to the source is known as ___________.
A)context
B)feedback
C)encoding
D)decoding

Accepted Answer

Feedback is the information sent back to the source after the receiver processes the message. It helps the sender understand how the message was interpreted and whether it achieved its intended effect.

Question 3

Howling and hooting by the audience during a public speech is an example of___________.
A)positive feedback
B)neutral feedback
C)complementary feedback
D)negative feedback

Accepted Answer

Howling and hooting by the audience during a public speech are forms of disapproval or dissatisfaction, which are considered negative feedback. This type of feedback indicates that the audience is not receiving the speech well.

Question 4

Communicating within oneself is known as___________.
A)groupcommunication
B)transpersonal communication
C)intrapersonal communication
D)interpersonal communication

Accepted Answer

Intrapersonal communication refers to the process of communicating with oneself, which involves thinking, self-talk, and personal reflection.

Question 5

Which of the following is not a characteristic of face to face communication?
A)direct
B)personal
C)mediated
D)intimate

Accepted Answer

Face to face communication is characterized by being direct, personal, and intimate, but not mediated, as it involves direct interaction without the use of any communication technology.

Question 6

Who was a champion of massline communication?
A)mao zedong
B)b r ambedkar
C)mother teresa
D)marshall tito

Accepted Answer

Mao Zedong championed the concept of mass line communication, which involves consulting the masses, interpreting their suggestions within the framework of Marxist-Leninist theory, and then enforcing the resulting policies. This approach was a cornerstone of Mao's leadership style in China.

Question 7

Retranslating a message to extract meaning is known as___________..
A)decoding
B)messaging
C)encoding
D)noise

Accepted Answer

Decoding is the process of interpreting or extracting the meaning from a message that has been received. This involves translating the message from its encoded form back into a form that the recipient can understand.

Question 8

Which of the following is an example of social media network?
A)orkoot
B)google
C)mozila
D)skype

Accepted Answer

Orkut was a social networking website designed for social interactions, where users could maintain relationships and share activities and interests.

Question 9

The chronological evolution of mass media is
A)radio. film newspaper, television
B)newspaper, film, radio,television
C)newspaper, radio,film,television
D)film, newspapers, radio, television

Accepted Answer

The chronological evolution of mass media began with newspapers, which have been around in some form since ancient times, followed by the development of film in the late 19th century, then radio broadcasting in the early 20th century, and finally television in the mid-20th century.

Question 10

Which of the following is not an advantage of written communication over oral communication?
A)it is a permanentrecord
B)provides tangible legal evidence
C)accessible to the illiterate
D)more accurate than oral communication

Accepted Answer

Written communication is not accessible to the illiterate because they cannot read or write, making this option not an advantage of written communication over oral communication.

Question 11

Who among the following is a gatekeeper?
A)reader
B)viewer
C)listener
D)editor

Accepted Answer

Editors act as gatekeepers in the publishing and media industries by deciding what content gets published or broadcasted, ensuring that only relevant, accurate, and appropriate material reaches the audience.

Question 12

How many of the sensory channels can be applied while viewing a television programme?
A)one
B)two
C)three
D)four

Accepted Answer

Viewing a television program typically engages two sensory channels: visual (seeing the images on the screen) and auditory (hearing the audio from the program).

Question 13

Which of the following is not a characteristic of mass communication?
A)instant feedbac
B)impersonal
C)universal access
D)presence of gatekeeper

Accepted Answer

Instant feedback is not a characteristic of mass communication because mass communication typically involves a delay in feedback due to the one-to-many nature of the communication process.

Question 14

Undesirable consequences of mass communication is known as ___________.
A)functions of mass communication
B)dysfunctions of mass communication
C)ethicizing functions of mass communication
D)socialising functions of mass communication

Accepted Answer

Dysfunctions of mass communication refer to the negative or undesirable outcomes that can result from the widespread dissemination of information through mass media. These can include misinformation, stereotyping, and the reinforcement of harmful norms.

Question 15

Who explained the dysfunctional effects of mass media?
A)robert merton
B)denis mcqail
C)marshall mcluhan
D)melvin defleur

Accepted Answer

Robert Merton introduced the concept of the dysfunctional effects of mass media, focusing on how media can have unintended negative consequences on society and individuals.

Question 16

The first printed work using movable types by Gutenberg took place in ___________.
A)england
B)germany
C)italy
D)portugal

Accepted Answer

The first printed work using movable types by Gutenberg, known as the Gutenberg Bible, took place in Mainz, Germany, around 1455.

Question 17

The first printed work was by Johannes Gutenberg was
A)bible
B)aeropagitica
C)catechism text
D)way of the cross

Accepted Answer

The first major book printed using mass-produced movable metal type in Europe, marking the start of the Gutenberg Revolution, was the Gutenberg Bible.

Question 18

Which of the following is not an example of print media?
A)brochures
B)posters
C)websites
D)handbills

Accepted Answer

Websites are not an example of print media because they are not printed on paper.

Question 19

Who invented kinetoscope?
A)williamdickson
B)thomas alvaedison
C)lumeierbrothers
D)john baird

Accepted Answer

The answer of Who invented kinetoscope?
A)williamdickson
B)thomas alvaedison
C)lumeierbrothers
D)john baird...

Question 20

Where was Lumier Brothers' first screening of the films held?
A)london
B)hollywood
C)paris
D)napoli

Accepted Answer

The Lumière Brothers' first screening of films was held in Paris, France, on December 28, 1895, at the Salon Indien du Grand Café. This event is considered the birth of cinema as a form of entertainment.

Quiz 1: Communication and Mass Media

Who among the following considered communication as a sharing process?

Information that is sent back to the source is known as ___________.

Howling and hooting by the audience during a public speech is an example of___________.

Communicating within oneself is known as___________.

Which of the following is not a characteristic of face to face communication?

Who was a champion of massline communication?

Retranslating a message to extract meaning is known as___________..

Which of the following is an example of social media network?

The chronological evolution of mass media is

Which of the following is not an advantage of written communication over oral communication?

Who among the following is a gatekeeper?

How many of the sensory channels can be applied while viewing a television programme?

Which of the following is not a characteristic of mass communication?

Undesirable consequences of mass communication is known as ___________.

Who explained the dysfunctional effects of mass media?

The first printed work using movable types by Gutenberg took place in ___________.

The first printed work was by Johannes Gutenberg was

Which of the following is not an example of print media?

Who invented kinetoscope?

Where was Lumier Brothers' first screening of the films held?