Which of the following is true of the transition of channels to networks in a hyper-social organization?
A)Hyper-social organizations use networks to transmit messages valued by recipients.
B)Networks transmit data,whereas channels transmit knowledge.
C)Social media limits the formation of communities based on common interests.
D)In order to obtain any of the consumers' attention today,organizations must engage with networks in their communities,based on their interests.

Question

Quizplus · Accepted Answer

The transition of channels to networks in a hyper-social organization means that organizations must engage with networks in their communities based on their interests in order to obtain the consumers' attention. This is because social media has enabled the formation of communities based on common interests, and these communities value messages that are relevant to them. Therefore, option D is the correct choice. Option A is incorrect because networks can transmit any type of message, not only those valued by recipients. Option B is incorrect because channels can transmit both data and knowledge. Option C is incorrect because social media actually facilitates the formation of communities based on common interests.

Which of the Following Is True of the Transition of Channels