Public relations communication in community practice is aimed at establishing an appropriate working relationship between community planners and community members. An effective PR campaign must sell a vision of a planning outcome. It must respect local culture and minimize polarization of community subgroups. This is part of a format utilizing what kind of communication?
A)Visual
B)Macro
C)Aggressive
D)Assertive

Question

Quizplus · Accepted Answer

Macro communication is ideally utilized in social work practice on a regular basis and consists of words in written or oral formats. There are four different types used in policy, advocacy, management, and practice. They include fiduciary, task, public relations, and persuasion.

Public Relations Communication in Community Practice Is Aimed at Establishing