Offering credit cards to high school seniors is an example of ________ segmentation.
A) income
B) occupational
C) educational
D) lifestyle
E) gender

Question

Quizplus · Accepted Answer

Educational segmentation is the best fit as high school seniors are still pursuing their education, and credit card companies often target this group as potential long-term customers. Income, occupational, lifestyle, and gender segmentation are not relevant criteria for offering credit cards to high school seniors.

Offering Credit Cards to High School Seniors Is an Example