________ goods are appropriate for intensive distribution, as their sales rely on the consumer seeing the product, feeling an immediate want, and being able to purchase now.

Question

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Impulse goods are those items that consumers purchase on a whim without much deliberation. They are usually inexpensive and don't require much consideration before purchase. To maximize sales of impulse goods, they should be placed in high-traffic areas and made easily accessible to consumers. Therefore, intensive distribution works well for impulse goods as it ensures that they are available in as many retail outlets as possible, increasing the likelihood of a consumer making an impulse buy.

________ Goods Are Appropriate for Intensive Distribution, as Their Sales