In the Red Ventures Internet marketing company case study, which of the following variables describes the number of times a user visits a web page but leaves without interacting?
A) failed_hits
B) zero_clicks
C) invalid_logins
D) bounced_sessions

Question

Quizplus · Accepted Answer

Bounced sessions describe the number of times a user visits a web page but leaves without any interaction, which is a key metric in analyzing web traffic and user engagement.

In the Red Ventures Internet Marketing Company Case Study, Which