In the Red Ventures Internet marketing company case study, the ________ variable refers to the time a user was active on the site in milliseconds.
A) interaction_time
B) engagement_duration
C) active_milliseconds
D) clicks_time

Question

Quizplus · Accepted Answer

The correct term "engagement_duration" suggests it measures the length of time a user engages with a site, which aligns with the description of tracking active time in milliseconds.

In the Red Ventures Internet Marketing Company Case Study, the ________