In Rogers's theory diffusion of innovation, the group of people who serve as leaders and role models by embracing the innovation are called the:
A) Innovators
B) Early adopters
C) Early majority
D) Late majority
Correct Answer:
Verified
Q1: Diffusion of innovation does not occur without:
A)
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Q6: The school principal supports the program created
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Q11: A business plan should be:
A) Static
B) Modified
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