Jason Alaniz owns and operates a small industrial supply company. Alaniz uses a merit pay system to reward employees, but high performing employees do not feel satisfied. They complain that they do not receive enough merit pay given how well they perform. The employees' complaints illustrate which theory?
A) Maslow's needs theory
B) personal goal-setting theory
C) equity theory
D) reinforcement theory
Correct Answer:
Verified
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