According to the integrated strategy model, the most fundamental choices leaders make are those of how, or in what vehicles, the business will operate.

Question

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The most fundamental choices according to the integrated strategy model are about where to compete, which includes decisions about which markets to enter, where to position the company, and the choice of products or services to offer. How or in what vehicles the business will operate pertains more to the implementation of these strategic choices.

According to the Integrated Strategy Model, the Most Fundamental Choices