Various needs must be addresses for a multinational's global strategy to be successful. Which of the following is one of these needs?
A) The firm needs to be a significant competitor in the world's most important regional markets-North America, Europe, and Asia.
B) Most new goods and services need to be developed for the whole world.
C) Profit targets should be based on product lines rather than regions or countries of the world.
D) All of the above.

Question

Quizplus · Accepted Answer

For a multinational's global strategy to be successful, it needs to be a significant competitor in key markets (North America, Europe, Asia), develop goods and services for a global audience, and set profit targets that transcend regional or country-specific focuses.

Various Needs Must Be Addresses for a Multinational's Global Strategy