Carl is planning to buy a new car. He notices that two people at work drive older models of the car that he is thinking about buying, so he asks them how their cars have performed over the years. Both of them say that they have had a great deal of trouble with the car and had numerous repair bills. Carl decides to look into other car brands. Carl's decision is due to:

Question

Quizplus · Accepted Answer

Carl's decision is based on informational social influence because he is using the information provided by his coworkers about their experiences with the car to inform his decision, rather than conforming to a group norm or being influenced by a desire to fit in.

Carl Is Planning to Buy a New Car