In the application of the Theory of Reasoned Action or the Theory of Planned Behavior, both indirect and direct measures of the constructs should be calculated.

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In the application of the Theory of Reasoned Action or the Theory of Planned Behavior, both indirect (beliefs and evaluations) and direct measures (attitudes, subjective norms, perceived behavioral control, and intentions) of the constructs are important for a comprehensive understanding of the determinants of behavior.

In the Application of the Theory of Reasoned Action or the Theory