APPLYING THE CONCEPT -One of the Largest Airlines in the Country Is in Country

APPLYING THE CONCEPT
-One of the largest airlines in the country is in negotiations with the pilot, flight attendant, and mechanic unions to discuss how a bankruptcy might be adverted. After a day-long conference between the CEO of the airline and the heads of the pilot, flight attendant, and mechanic unions, all four leaders take time to talk to the media together. Which guideline of effective communication are these leaders concerned with?

A) be present
B) don't "spin"
C) communicate plan of action
D) be sensitive with affected parties
E) avoid conflicting messages
F) show a plan for how you will avoid a repeat in the future
G) don't make excuses for the leader
H) go the extra mile
I) take credit without being self-absorbed
J) be honest and straightforward with the media