Although Maybelline would like to use ____ as a consumer sales promotion method, this method has extremely high labor costs that are more affordable for higher-end make-up companies such as Clinique and Estée Lauder.

Question

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Demonstrations require trained staff to conduct them, which can be costly for companies. As Maybelline is a mass-market brand, it may not have the budget to allocate to hiring and training staff for extensive in-store demonstrations. On the other hand, higher-end brands such as Clinique and Estée Lauder have higher profit margins and can allocate more resources to in-store demonstrations.

Although Maybelline Would Like to Use ____ as a Consumer