A strategic competitive advantage for breaking into the established pattern of commercial activity is a/an

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An entry wedge is a strategic competitive advantage that allows a new firm to break into an established market. It can take many forms, such as a proprietary technology, patents, or exclusive access to a key resource. It helps the new firm create a foothold in the market and gain access to customers who are already familiar with the established players. A low cost strategy and differentiation strategy are common ways to compete in a market once a firm has established itself, but they are not necessarily entry wedges. Participation strategy is not a commonly used term in strategic management and does not fit well in the context of breaking into an established pattern of commercial activity.

A Strategic Competitive Advantage for Breaking into the Established Pattern