A manager is evaluating three possible locations for a new retail outlet. The data for the three locations (10 points maximum score) are outlined in the table. $\begin{array}{lccc}
\text {Factor }& &\text { Scores } \
&\text {Location A }&\text {Location B }&\text {Location C }\
\text {Convenient} & 9 & 6 & 5 \
\text {Parking facilities }& 7 & 5 & 7 \
\text {Display area }& 5 & 9 & 8 \
\text {Shopper traffic }& 6 & 7 & 6 \
\text {Operating costs} & 5 & 7 & 6
\end{array}$

A. If each factor were given the same weight, which location would be the best?
B. If the shopper traffic and operating costs were assigned double the weights of the other factors, which location would be the nest?

Question

A manager is evaluating three possible locations for a new retail outlet. The data for the three locations (10 points maximum score) are outlined in the table. $\begin{array}{lccc} 
\text {Factor }& &\text { Scores } \
&\text {Location A }&\text {Location B }&\text {Location C }\
\text {Convenient} & 9 & 6 & 5 \
\text {Parking facilities }& 7 & 5 & 7 \
\text {Display area }& 5 & 9 & 8 \
\text {Shopper traffic }& 6 & 7 & 6 \
\text {Operating costs} & 5 & 7 & 6
\end{array}$

A. If each factor were given the same weight, which location would be the best?
B. If the shopper traffic and operating costs were assigned double the weights of the other factors, which location would be the nest?

Quizplus · Accepted Answer

The Answer of A manager is evaluating three possible locations for a new retail outlet. The data for the three locations (10 points maximum score) are outlined in the table. $\begin{array}{lccc} 
\text {Factor }& &\text { Scores } \
&\text {Location A }&\text {Location B }&\text {Location C }\
\text {Convenient} & 9 & 6 & 5 \
\text {Parking facilities }& 7 & 5 & 7 \
\text {Display area }& 5 & 9 & 8 \
\text {Shopper traffic }& 6 & 7 & 6 \
\text {Operating costs} & 5 & 7 & 6
\end{array}$

A. If each factor were given the same weight, which location would be the best?
B. If the shopper traffic and operating costs were assigned double the weights of the other factors, which location would be the nest?

A Manager Is Evaluating Three Possible Locations for a New