When were scanners first used in the supermarkets?
A) 1984.
B) 1974.
C) 1976.
D) 1986.

Name: When were scanners first used in the supermarkets? A) 1984. B) 1974. C) 1976. D) 1986.
Brand: Quizplus
Rating: 4.8 (39 reviews)

Question

Quizplus · Accepted Answer

Understand the significance and importance of data. Before scanners were first used in supermarkets in 1974, marketers had to use self-reported customer surveys, which were often full of errors because consumers could not accurately recall what they had purchased.

When Were Scanners First Used in the Supermarkets