Telstra's website offers a chat facility that allows customers, or potential customers, to ask questions and have basic changes made to their service, or apply for a new service. The actual response to the website visitor, in real time, comes from:

Question

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explain the unique characteristics of digital marketing. Interactivity can occur in many ways, including via a real customer service officer, in which an actual customer service officer responds to the website visitor in real time to answer their queries.

Telstra's Website Offers a Chat Facility That Allows Customers, or Potential