Jolly Juicy JellyBeans buys sugar from a local mill and sells its lollies to department stores and supermarkets. Which two markets do these transactions take place in?

Question

Quizplus · Accepted Answer

explain the characteristics of different types of business markets. Producer markets - sometimes known as 'industrial markets' - are those in which business organisations and professionals purchase products for use in the production of other products or for use in their daily business operations. Jolly Juicy JellyBeans buying sugar from a local sugar mill is a transaction that takes place in a producer market. Reseller markets comprise intermediaries such as wholesalers and retailers that buy products in order to sell or lease them to other parties for profit. Jolly Juicy JellyBeans selling its lollies to department stores and supermarkets is a transaction that takes place in a reseller market.

Jolly Juicy JellyBeans Buys Sugar from a Local Mill and Sells