When determining market share using the income statement approach to opportunity assessment, service industries use which of the following?
A) production capacity
B) selling capacity
C) competitive survey
D) market potential
E) None of the answers apply.

Question

Quizplus · Accepted Answer

Service industries often use selling capacity to determine market share, as it reflects their ability to generate sales and revenue.

When Determining Market Share Using the Income Statement Approach to Opportunity