Why MUST product managers be concerned with broad demographic / social trends?
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Q39: All of the following are economic factors
Q40: Industrial markets are unique in
A) The extreme
Q41: The major demographic trends shaping consumer demand
Q42: All of the following are characteristics of
Q43: Which of the following is NOT a
Q44: Products and services are "tailored" to small
Q45: BRIEFLY describe the product life cycle (PLC)
Q46: How might a firm protect itself against
Q47: BRIEFLY describe the basic factors employed in
Q48: In the "technology age" how can technology
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