The Second and Third Steps in Developing an Internet Marketing

The second and third steps in developing an Internet marketing strategy is

A) to develop the catalog and payment system that includes some type of shopping cart
B) to make a decision on the audience that will be served and the objectives of the Web site
C) to decide on the functions of the Web site based on the objectives that have been outlined
D) to decide on the benefits the Web site will provide and how they will be provided