An important source of data for data warehouses is checkout scanners in retail stores.
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Q24: While closing the sale is the most
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Q26: Names and addresses of customers are the
Q27: In developing a database, it is important
Q28: In most cases, internal data is sufficient
Q30: The most common form of data mining
Q31: Through database marketing, a company like Staples
Q32: Customer relationship management involves differentiating customers in
Q33: Customer relationship management involves customizing the marketing
Q34: Database marketing is based on two concepts:
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