Match the descriptions with their terms:
-Sales promotion that offers a reduction of the retail price of a product.
A) Coupons
B) Premiums
C) Contests and sweepstakes
D) Bonus packs
E) Tie-ins
F) Frequency programs
G) Sampling
H) Price-offs
I) Refunds and rebates
J) Product placement
Correct Answer:
Verified
Q201: A financial agreement between the retailer and
Q202: Promotional campaigns that retailers plan for their
Q203: An arrangement whereby a manufacturer agrees to
Q204: Match the descriptions with their terms:
-Sales promotion
Q205: Match the descriptions with their terms:
-Sales promotion
Q207: Match the descriptions with their terms:
-Sales promotions
Q208: Match the descriptions with their terms:
-Sales promotion
Q209: Match the descriptions with their terms:
-Sales promotions
Q210: Match the descriptions with their terms:
-Sales promotion
Q211: Match the descriptions with their terms:
-Sales promotion
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