Customer profit potential is an estimate of an individual's contribution to a company's
A) gross margin
B) bottom line
C) revenue
D) target market

Name: Customer profit potential is an estimate of an individual's contribution to a company's A) gross margin B) bottom line C) revenue D) target market
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Customer profit potential refers to the estimated contribution of an individual customer to a company's net profit, which is reflected in the bottom line.

Customer Profit Potential Is an Estimate of an Individual's Contribution