Customer retention adds value to a company by exponential rates. For example, a 2 percent increase in customer retention will yield _____ percent to current value.
A) 3
B) 6
C) 10
D) 15

Question

Quizplus · Accepted Answer

Customer retention adds value to a company by exponential rates. For example, a 2 percent increase in customer retention will yield 6 percent to current value because of the increased revenue generated by that customer.

Customer Retention Adds Value to a Company by Exponential Rates