Because of the Rise of Large Retail Chains, Many Manufacturers

Because of the rise of large retail chains, many manufacturers are selling their goods directly to the retailer. The advantage of bypassing middlemen include all of the following except

A) reduced cost of goods sold for the retailer
B) retailers having fewer suppliers to deal with
C) goods are received faster since they do not have to pass through any middlemen
D) goods can be offered to consumers at a lower price