Bradley has decided to go to Florida for spring break. The place he went last year was okay, but he also remembers a new place one of his friends told him about a few weeks ago. At this point, Bradley is in the _____ stage of the consumer decision-making process.
A) alternative evaluation
B) internal information search
C) post-hoc information search
D) external information search
Correct Answer:
Verified
Q93: VALS2, produced by SRI Consulting Business Intelligence,
Q94: The second stage in the consumer decision-making
Q95: The third stage in the consumer decision-making
Q96: The fourth stage in the consumer decision-making
Q97: The last stage in the consumer decision-making
Q99: Ryan has decided to go to Florida
Q100: Shane has narrowed his choice of motorcycles
Q101: For habitual purchases, consumers will often skip
Q102: After reading about various brands on the
Q103: If a good or service performs better
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