Which of the following is not an aim for developing loyalty programme?
A) Retain customers by providing them value and satisfaction
B) Discouraging consumption of undesired or unethical products
C) Increase spending by existing customers
D) Cross selling other products to existing customers

Question

Quizplus · Accepted Answer

Loyalty programs are designed to retain customers, increase their spending, and cross-sell products by offering value and satisfaction. Discouraging consumption of undesired or unethical products is not a typical aim of these programs.

Which of the Following Is Not an Aim for Developing