Which type of advertising is most likely to be used when a product category is in the introductory stage of its product life cycle?

Name: Which type of advertising is most likely to be used when a product category is in the introductory stage of its product life cycle?
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Pioneering advertising is most commonly used during the introductory stage of a product's life cycle to build awareness and develop a market for a new product or category.

Which Type of Advertising Is Most Likely to Be Used