Which of the following statements about radio as an advertising medium is True?
A) Most of the new radio stations that have gone on the air since 1980 are AM stations.
B) Over the past decade, the use of radio as an advertising medium has decreased drastically.
C) Radio is a high CPM medium because of its broad reach.
D) Radio makes a multisensory impression.
E) None of the above statements about radio as an advertising medium is True.
Correct Answer:
Verified
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