Which of the elements of the promotional mix is best for minimizing wasted effort by pinpointing the target market?

Question

Quizplus · Accepted Answer

Personal selling allows for direct interaction between the seller and the potential customer, enabling the seller to tailor the message specifically to the customer's needs and interests. This direct approach minimizes wasted effort by focusing resources on individuals who are most likely to be interested in the product or service, rather than a broad, undifferentiated audience.

Which of the Elements of the Promotional Mix Is Best