Which of the following describes an ethical issues relating to the collection and use of research information?
A) At what point does data collection become an invasion of privacy?
B) Does a company have the right to sell the information it gathers in the process of conducting transactions?
C) At what point is extracting information from a person under False or misleading pretenses inappropriate?
D) Is it ethical to sell under the guise of gathering marketing research?
E) All of the above are examples of ethical issues that marketers must evaluate.
Correct Answer:
Verified
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