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In the Philippines, Proctor & Gamble Sells Its Soap Products

Question 143

Multiple Choice

In the Philippines, Proctor & Gamble sells its soap products door-to-door to make sure the product reaches its target market. Which elements of its marketing mix does this method of selling most affect?


A) promotion and price
B) product, distribution, and promotion
C) promotion and distribution
D) product, price, and promotion
E) all of them equally

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