To assess a firm's economic development, a marketer needs to look at its stage of economic development and its infrastructure.

Question

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Assessing a firm's economic development involves evaluating its stage of economic development, which includes factors like GDP growth, income levels, and economic stability, as well as its infrastructure, such as transportation, communication systems, and utilities, since these elements significantly impact business operations and market opportunities.

To Assess a Firm's Economic Development, a Marketer Needs to Look