According to our textbook, what is the main difference between quantitative and qualitative performance measures?
A) Quantitative measures are objective, and qualitative measures are subjective.
B) Quantitative measures provide better information than qualitative measures.
C) Quantitative measures are cheaper to administer than qualitative measures.
D) Quantitative measures are more useful than qualitative measures.
E) Qualitative measures are more robust than quantitative measures.

Question

Quizplus · Accepted Answer

Quantitative measures are based on numerical data that can be objectively measured and compared, while qualitative measures are based on observations, interviews, and opinions, making them subjective in nature.

According to Our Textbook, What Is the Main Difference Between