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Suppose You Work at Best Buy, and Your Boss Complements

Question 112

Multiple Choice

Suppose you work at Best Buy, and your boss complements you every time that you sell a single customer more than $ 1,500 worth of merchandise. It occurred to you recently that your boss has not complemented you in the past few weeks. Then you recall that, during that period, you have not had a single $1,500 sale. In this illustration, your boss is practicing a reinforcement technique referred to as


A) punishment.
B) negative reinforcement.
C) positive reinforcement.
D) extinction.
E) parallel reinforcement.

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