The entire array of associations that are activated from memory when consumers think about a brand is known as:
A) an associative network
B) brand image
C) brand association activation
D) brand memory
E) None of the above.

Question

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The Answer of The entire array of associations that are activated from memory when consumers think about a brand is known as:
A) an associative network
B) brand image
C) brand association activation
D) brand memory
E) None of the above.

The Entire Array of Associations That Are Activated from Memory