"Only the customer can fire us all" implies that:
A) consumers determine which firms survive and which fail.
B) customers can be manipulated into buying goods and services.
C) customers are concerned only when prices go higher.
D) firms should not bother with research as the customer is fickle.
E) None of the above.

Question

Quizplus · Accepted Answer

This statement emphasizes the power of consumer choice in the marketplace. It suggests that businesses survive and thrive based on their ability to satisfy customer needs and preferences. If customers are not satisfied, they can choose not to purchase from a company, effectively "firing" it by taking their business elsewhere. This highlights the importance of consumer demand in determining the success or failure of firms.

"Only the Customer Can Fire Us All" Implies That