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A Major Weakness of the Objective-And-Task Method of Promotional Budgeting

Question 84

Multiple Choice

A major weakness of the objective-and-task method of promotional budgeting is that it


A) takes a follower and not a leadership position.
B) may be difficult to state objectives and required tasks.
C) overstates the budget in good times and understates it in poor times.
D) can fluctuate too much.

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