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After Researching the Diet Market, a Firm Concludes That a High

Question 54

Multiple Choice

After researching the diet market, a firm concludes that a high proportion of overweight individuals would purchase a special diet program (consisting of lectures, weekly meetings, and a special frozen food plan) . Research by the firm, however, has concluded that the weight loss is often temporary in the program. Furthermore, some individuals gain considerable weight after discontinuing the program. The diet program represents


A) material planned obsolescence.
B) a process-related ethical issue.
C) a social responsibility dilemma.
D) an express warranty.

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